Apply to Matter.

Applications for the next Matter cohort are now open and rolling! Join a community of entrepreneurs changing media for good.

Application Process

STEP ONE – Fill out the application.
There are two required parts to the application:


Part AQuestionnaire
This part of the application includes basic information about the makeup of your team, your company status, and geographic information.


Part BAngelList
The AngelList application requires you to make a short video as well as answer some questions about your venture. If you do not have an AngelList profile yet, you may be prompted to create one.


STEP TWO – Interview
We’ll do our best to review applications on a weekly basis and select strong applicants to come in for a 30-minute interview asap. From there, if we are still intrigued, we’ll have you do our mini-project, which will simulate what it’s like to be in Matter and will help push your venture forward regardless of whether you are selected or not, and will kick off a deeper dive between us and your team.


Matter supports early-stage media entrepreneurs building start-ups that make society more informed, connected, and empowered.

Our target ventures are existing teams of 2-4 co-founders with skill sets covering technology, business, design, and storytelling. They are pursuing a sustainable, scalable, for-profit business strategy and have built an early stage prototype of their product or service.

All co-founders must work full-time out of the Matter space in San Francisco for the full five months of the program and attend the kick-off bootcamp and retreat, weekly speaker series and share-outs, and monthly design reviews.

We provide dedicated support services, community, space, and $50K to our accelerator companies. Our investment stake will depend on the stage and structure of your company and will be in the typical accelerator range.

For more perspective on what we’re looking for, read this blog post.

Timeline for Matter Four

The following is a timeline for the Matter Four program:

Our current target is to launch Matter Four in January for a 5-month program that culminates in Demo Days in SF and NYC in late May / early June. However, the timing is subject to change. Our focus is assembling the best, most complementary cohort of media start-ups, providing value to all applicants throughout the process through establishing early relationships, and launching the cohort once a solid class forms.

Questions A Great Application Answers

What is your 1-sentence elevator pitch?

What is your mission?
What is motivating you to build this company? How does your company make society more informed, connected, and/or empowered? Why does your company matter?

Who is your customer?
Vividly describe the person (audience/user/customer) who will use your product/service and the context in which they will use it.

What problem are you solving?
What is the specific need you are meeting for your end user? (i.e. ___ needs a way to ___.)

What is your current solution?
What is the current way you are trying to solve this problem? (Your latest prototype solution.)

Why is this a big opportunity ripe to be solved now?
What big technological or societal trends make this the right time to tackle this opportunity? Where are you betting the world is heading? How big is this opportunity?

What is your business model?
How do you plan to be financially sustainable? How do you plan to generate revenue? Who ultimately pays for your product/service?

Why bet on your team?
Why is your team uniquely qualified to execute on solving this problem with this solution? How did you meet and how long have you been working together?

Why Matter? Why now?
What do you hope to accomplish in the 5 months of the program? What are your key next steps?

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